The Future of Merchandising
Bring Your Merch into the Web3 Era
Merchandising no longer ends at the immediate point of sale. We’re entering an age in which customers should be rewarded for their support of your brand. With Tokenized Merch Drops, any creator, community, or brand can easily create a collection of merchandise and convert their real-world product offerings into physically-backed NFTs.
Engage Your Community
Enable your Superfans and brand evangelists to flex. Offer unique reward mechanisms, gated membership access to events, or special editions.
Launch your own Collections
Custom collections will help you establish your brand across the physical and digital worlds while attracting new customers and building hype.
Crypto Native Integrations
Launch merch on a bonding curve, AMM, or other DeFi tools with new economic models.
Plug and Play Solution
Let us manage the boring things — inventory, logistics, shipping, and taxation. You focus on the things that matter.

Crypto-Native Integrations
Maximize returns with the latest Web3 tools
Web2 merch is boring. Web3 merch leverages tokens and NFTs, enabling entirely new selling mechanisms that used to be impossible.
Inventory Management
Let us handle the heavy lifting
Inventory Management
Send us your items and we’ll convert them into physically-backed NFTs.
Design Management
Get help designing your merch products from one of our high-end vendor partners.
Marketing Support
Our Marketing team will work with you to ensure that your merchandise listings get traffic.
Build Brand Loyalty
Reward Your Brand Evangelists
Tokenizing your merchandise creates new opportunities for how customers interact with your brand. Physically-backed NFTs of your products allow for new forms of engagement post-sale, including:
Access Passes
NFTs can act as passes for events, future merchandise launches, and brand engagement opportunities.
Wider Reach
Get more eyes on your brand when customers share their physical items, digitally.
Build community
Create a sense of community through the shared digital experience of owning a piece of the collection.
Provenance
Transaction history is stored on the blockchain, providing brand authenticity post-sale.

Protocol
4K Protocol
The 4K Protocol acts as the foundational infrastructure for transforming real-world assets into physically-backed NFTs. The protocol incentivizes vetted physical storage providers, physical oracles, and physical validators to seamlessly manage the backend logistics of moving assets on-chain.
Join the open economy of the future