Press

4K Protocol in the news.

Vogue Business

Vault it, wear it or resell it? Inside Gmoney’s luxury label launch

Eight months after landing on fashion’s radar with a landmark Adidas collab, the Web3 investor and influencer known as Gmoney is ready to reveal his interpretation of luxury fashion fit for Web3. The first drop from his new label 9dcc is a simple black T-shirt: the draw is how you get it, who you show it to and whether you wear it as a marker of status, vault it or trade it.

2022-08-15 00:00

Business Wire

Rare 1 BTC Casascius Coin NFT Sells for 350% Above Peel Value On The 4K Marketplace

LOS ANGELES--(BUSINESS WIRE)-- 4K.com, the world’s first marketplace for physically-backed non-fungible tokens (NFTs), just sold a rare unpeeled 1 BTC Casascius coin at 3.5x the face value and added Elias Ahonen as a Casascius coin authenticator.

2022-01-20 00:00

Business Wire

4K Platform To Offer Over 18 BTC in Rare NFT Casascius Coins

LOS ANGELES--(BUSINESS WIRE)--4K.com, the world’s first marketplace for physically-backed non-fungible tokens (NFTs), just listed over 18 bitcoin worth of Casascius coins on its platform. At the time of launch, the coins have an approximate face value of $1,200,000.

2021-10-21 00:00

Market Realist

Turn Your Physical Goods Into NFTs on the 4K NFT Marketplace

NFTs and luxury watches share similarities, as they both can be collectibles and appreciate in value. However, it’s rare to see NFT holders exchange digital assets into physical items or vice versa. The 4K marketplace, which went live Sep. 29, looks to change that.

2021-09-30 00:00

Crowdfund Insider

P2P Marketplace 4K.com Launches

Peer-to-peer marketplace 4K.com, which offers digital collectibles and luxury goods powered by NFTs, this week announced its highly-anticipated marketplace launch for collectors and resellers across the world.

Customers send their collectible to 4K, which authenticates, insures, and then stores it. The customer receives an NFT of the collectible. Whoever has the NFT can then redeem it for the physical item. The entire system is decentralized, which allows for lower transaction fees.

2021-09-29 00:00

CoinDesk

4K NFT Marketplace Goes Live, Bringing Physical Goods to the Blockchain

A tokenized Rolex?

4K platform, a marketplace that allows users to mint non-fungible tokens (NFTs) representing physical assets, launched on the Ethereum network Wednesday morning.

The project expands the uses of NFTs beyond mere digital art into real-world luxury goods. With physical goods translated into NFTs, owners of valuable physical assets are one step closer to participating in the decentralized finance (DeFi) ecosystem.

2021-09-29 00:00

Ledger Insights

4K combines blockchain, NFTs for luxury goods marketplace

Luxury goods blockchain-based marketplace 4K announced a $3 million round of funding led by Electric Capital, Crosscut Ventures, Colab+Currency, ConsenSys and IDEO CoLab Ventures. The platform looks to combine physical items with non-fungible token (NFT) technology to create an eBay-like marketplace for luxury items.

2021-07-21 00:00

CoinDesk

Rolexes in DeFi? NFT Marketplace 4K Raises $3M to Combine NFTs and Luxury Goods

4K, a novel marketplace that issues non-fungible tokens (NFTs) paired with luxury items held in storage, has raised $3 million in a seed round of funding that was led by Electric Capital, Crosscut Ventures, Collab+Currency, ConsenSys and IDEO CoLab Ventures.

2021-07-20 00:00