The 4K UHD TV Market Will Reach $381 Billion By 2025 With Surprising Trends
Stephan Jukic – July 31, 2017
4K TV sales are already growing almost exponentially quarter over quarter and year over year but what we’ve seen so far is just the beginning for this new technology that some analysts doubted just a couple years ago.
According to the latest market analysis from market watch firm researchandmarkets.com, the biggest take-home number for the 4K TV markets future prospects is that it will expand to an enormous $380.1 billion in total sales by 2025. This is just the continuation of an already sharply growing sales trend for these kinds of TVs and their increasingly affordable HDR variants.
More specifically, the evolution of consumer electronics technology, graphic engine developments in the latest TVs and increased manufacturer competition leading to steadily decreasing 4K TV prices are all spurring on the popularity of ultra HD display technology in TVs so that demand for these consumer home entertainment displays continues along its upward trend.
Furthermore, as 4K TVs contain numerous graphic processing technologies for overall image enhancement in both 4K content and non-4K content types, content quality as a whole improves during the 4K TV viewing experience. Consumers are getting used to this and as a result the trend feeds their preferences for 4K TVs. Additional changes to content itself such as advanced image rendering formats (HDR to name one major example) are becoming increasingly common in the production and distribution of UHD 4K content. This further spurts market growth in the 4K TV industry.
For 2016, the 52 to 65 inch range of 4K TV sizes was what dominated sales of these TV types, largely due to a wide range of different models within this size range at different prices. Now, the adoption of quantum dot LEDs (QLED display) and other technologies like high dynamic range in most new 4K TV releases, coupled with continuing overall price decreases for new UHD televisions in the 52 to 65 inch range will cause demand for TVs in this range to “catapult” during the forecast period between now and 2025.
On the other hand, while the greatest market penetration by 4K TVs will be from models of between 52 and 65 inches, TVs of 62 inches or larger are expected to see the highest growth in sales between now and 2025, due partly to reduced prices for larger models of this type and partly because of growing disposable income among consumers globally. This last finding seems to offer a somewhat surprisingly rosy view of how well the global consumer economy will fare over the next 7 years but existing trends in the 4K TV market and the global economic picture do give such a prediction some credibility.
Finally, according to researchandmarkets.com, China is the single largest manufacturer of LCD TV panels worldwide. It accounted for some 70% of market share in 2016 and its absolute 4K TV shipment numbers are expected to grow considerably. As for North America, it’s projected to be the highest and possibly fastest growing 4K TV market worldwide due to rising disposable incomes among the majority of consumers, falling TV prices and the increasing penetration of UHD set-top boxes and their content throughout this particular market.
On a final note for this brief summary of the findings in this particular research study, the analysts found that the global top players in the production of 4K TVs today are Sony Corp, Samsung, LG Electronics and, perhaps a bit more surprising to U.S consumers who are used to mostly seeing TVs from the first three brands, Hisense, Sharp and Changhong, which is the single largest maker of TV displays in China and of models exported from China to other countries.
The full study can be found here and it covers an assortment of other details about 4K UHD TV market trends, scope, screen sizes and regional outlooks.
Story by 4k.com