Sony Pictures Home Entertainment is moving into Dolby Vision’s HDR with new 4K Ultra HD titles
Stephan Jukic – September 11, 2015
Sony Pictures Home Entertainment, one of the many subsidiaries of the Sony giant, has unveiled new plans for offering 4K UHD TV and movie titles with high dynamic range encoded into them in the form of Dolby’s Dolby Vision version of the HDR format.
The Sony HDR announcement was unclear on details about how many titles would be available or which studios and entertainment partners are also participating in the new releases. However, Sony did state that “a variety of home entertainment distribution partners” would be participating.
As of now however, there are no 4K TVs on the market that use Dolby-Vision supported HDR, not even among Sony’s own lines of 2015 4K TVs. However, prototypes have been demonstrated at an assortment of technology conferences and from what we know so far, Vizio, of all companies, is expected to be the first 4K UHD TV manufacturer to emerge with Dolby-Vision HDR in its upcoming ultra HD TV models.
Currently Dolby Vision HDR is being offered in cinemas however and some early titles with limited releases in the format include “Tomorrowland” and “Inside Out”.
HDR stands for High Dynamic Range and is the name given to a range of technologies which expand the different brightness levels between the brightest possible illumination on a screen and the darkest possible shading.
A number of TV makers are already offering 4K models with one kind or another of HDR capacity built into them. These mainly include Sony, LG, Samsung and Panasonic. Furthermore, Netflix, Amazon Prime Instant Video and others are now also starting to release 4K content with HDR encoded into it for compatible TVs. 4K Blu-ray is widely expected to do the same when it emerges at the end of 2015.
According to Richard Berger, senior VP for Worldwide digital strategy and advanced platforms at Sony Pictures Home Entertainment, “We continue to be enthusiastic about the growing consumer appetite for next-generation 4K Ultra HD content. With Dolby Vision imaging technology, we can now master our movies with the highest quality visual experience for distribution to consumers’ homes”.
Story by 4k.com