Samsung is the leader in the 4K market…. For the time being

by on April 27, 2015

Stephan Jukic – April 27, 2015

Oddly, despite the fact that curved 4K TV screens don’t bring much extra to the entertainment experience in most cases, Samsung’s consumer preference instinct was correct in developing them as far as the company’s bottom line with 4K TV goes.

The screens have helped make Samsung the current world leader in terms of 4K TV sales according to recent research from the analysts at Display market consulting firm Display Search. Specifically, the findings by Display Search show that Samsung’s year over year sales between the first quarter of 2014 and this first quarter of 2015 are up by a whopping 350 percent!

Further details from DS show that Samsung has been the maker of some 28.8 percent of all the ultra HD 4K TVs sold worldwide in Q1 of 2015. This figure is an increase of 8.9 percentage points from the 19.9% that was the case in just the last quarter of 2014.

The second place spot on the market belongs to LG Electronics, which is also from South Korea and owns a 25.7 percent share of the overall market as of the end of Q1 of 2015. However, this is a decrease from the 27.9 percent that was the case in the fourth quarter of 2014.

It’s possibly no coincidence that both of these companies are major innovators in ultra HD TV 4K technology and that both have not only invested massive efforts in promoting their TVs but have also strongly showcased their innovative or at least unique design features in the form of technologies like LG’s OLED panels and Samsung’s curved screens and quantum dot nanocrystal screen designs.

LG's OLED 4K TV models

LG’s OLED 4K TV models


When Display Search broke down the data on Samsung’s sales domination further still, it revealed that the Korean electronics giant supplied 38.7 percent of all the 55 inch 4K TVs sold in the world and that during Q1 of 2015, they manufactured some 1.66 million 4K TVs of all sizes, ranging from a very economical 40 inch screen to 85 inch monster 4K TVs.

These figures represent increases of 24.7 percent from Q4 of 2014 and just under 350 percent from the 369,000 4K TV units sold in the first quarter of last year.

The total worldwide output of 4K TVs and display panels for the fourth quarter of 2015 has totaled out to 5.75 million units sold. This is a tremendous increase from what we saw even in any single quarter of 2014 and it represents an overall trend of explosive growth in purchases of 4K TVs worldwide.

Samsung and LG have both released extremely innovative and advanced new flagship 4K TV lines for 2015. These consist of the new high dynamic range-ready SUHD 4K TVs from Samsung and the new 2015 line of OLED ultra HD models from LG. Both are far from highly affordable but both lines of TVs are in close competition as representatives of the best possible with 4K TV today.

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