Meet a new line of highly affordable 4K ultra HD TVs, from Westinghouse

by on July 9, 2015

Stephan Jukic – July 09, 2015

At a recent Consumer Electronics event in NYC, New York, Westinghouse, a company not so well known for making consumer market TVs, introduced a new line of remarkably affordable 4K ultra HD smart TVs that’s going on sale.

The TVs, ranging in size from a very compact 42 inches to a gigantic 85 inch display, all come with built-in WiFi, HEVC decoding, HDMI 2.0 and HDCP 2.2. In other words, they come with the essentials of a modern 4K TV.

And when we say affordable, we do mean affordable. The new TVs are going to start selling for just $499 for the 42 inch model and up to $6,999 for the giant 85 inch TV, whose model representation is WE85NC4210.

The new televisions may have a hard road to gaining consumer acceptance in a market highly dominated by Samsung, Sony, LG and Panasonic 4K TVs but it at least seems like Westinghouse invested in developing a fairly decent set of features for these models. The TVs come with all the essentials above along with full smart functionality and access to popular apps with 4K content service, like Netflix, YouTube and Amazon Prime Instant Video.

Furthermore, their HDCP 2.2 content copy protection technology, built into the TVs’ HDMI ports, will let them view 4K content from third party media players, set-top boxes and the soon-to-come 4K Blu-ray players that are presumably going to hit the market later in the year.

The new Westinghouse 4KTVs come with the crucial feature of HDCP 2.2

The new Westinghouse 4KTVs come with the crucial feature of HDCP 2.2

Model sizes consist of  42, 50, 55, 65, 75 and 85 inch screens and all of the new TVs come with a 3840 x 2160 pixel resolution and official Netflix 4K certification from the digital content company.

They can also upscale HD content to near-4K levels and include built-in WiFi connectivity.

As for prices, we’ve already mentioned those of the 42 inch and 85 inch models, thus, the 50 inch TV will retail for $699, the 55 inch model for $799, the 65 incher for $1,299, 75 inches for $3,999 and finally, the already mentioned 85 inch monster TV for just $6,999.

These prices aren’t quite as low as those of the most affordable 4K TVs on sale today, which are the Vizio P-Series and M-Series models. Both of which include 75 inch models for less than $3,000. Vizio also had to break into a tough market with its 4K TVs but successfully did so through a combination of heavy promotion, unprecedented pricing and genuinely high quality technology in their 4K TVs. We’ll now have to see if Westinghouse can pull of the same feat as the new TVs emerge for sale and begin to garner both professional and consumer reviews.

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