Hisense offered up some very 4K UHD TVs with HDR and OLED-like ULED technology at CES 2016
Stephan Jukic – January 08, 2016
Could Hisense end up being the next Vizio in terms of low priced but high quality 4K TV offerings? It’s still too early to tell but the Chinese electronics manufacturer seems to be doing a serious job of creating this sort of reputation with the newest 4K UHD HDR TVs it has unveiled at this years CES 2016 in Las Vegas.
In other words, the company seems to be taking up the philosophy that beating the much more famous competition lies in offering some great technology at prices which are more than reasonable. This is where Hisense’’ new mid-range 4K UHD HDR TVs come into the picture. At CES 2016, the company really pulled out all the stops to present a truly diverse variety of these models for all sorts of budgets and with all sorts of specs.
A total of four distinct types of 4K TVs were presented at this year’s Consumer Electronics Show and every single one of them offers up support for the new go-to technology of high dynamic range. It seems that Hisense really wants to show that it can match the giants Samsung, Sony and LG in terms of cutting edge prowess.
In any case, several moderately priced new 4K TVs were put on offer at the CES display floor and in addition to them, a number of pricier models also went on display. And these more expensive models definitely go above and beyond what we had up to now come to expect of Hisense 4K TV models. This seems to be a strategy that has worked for the company in China, where it’s models are the best sellers in that market and now Hisense seems to be trying to import the same success to the North American market, where it will have to fight against the likes of Samsung, LG, Sony and the affordability with quality king Vizio.
The four models of 4K UHD TVs coming in 2016 as seen at CES 2016 consist of the H7, H8 H9 and H10 TVs. With each increasing number, both price and extra features as well as high end specs increase.
Thus, the H7 is the most economical model with 4K resolution, HDR capabilities, a full connectivity package that includes VP9, HEVC, HDCP 2.2 and HDMI 2.0 and sizes that range from 43 to 65 inches with prices that move between $400 and $1,200.
Next up, there is the H8, which also features the inclusion of local dimming technology and some very rich blacks and fine contrast, with size ranges from 50 to 55 inches and prices that range from $600 for the 50 incher and $700 for the 55 incher.
Upping this, we have the H9 series, which comes with a curved design, includes Hisense’s new ULED 3.0 technology (an attempt at simulating OLED-like color, blacks and contrast precision in an LCD screen) and will come in only one 55 inch size that will go on sale for just $1000.
Finally, there is the 4K UHD TV Hisense is most proud of, the H10 , which also comes with ULED 3.0 and offers up a 65 inch curved screen with quantum dot color enhancement technology, full connectivity and access to most mainstream 4K and Full HD media apps, advanced HDR capacity and a relatively premium price of $2,800. In other words, the new H10 is actually selling for the kind of pricing that is more traditionally found in some of the better name brand 4K UHD TV models such as Samsung’s SUHD 4K TVs and Sony’s mid-range XBR Bravia models.
At least as far as the H10 series in concerned, the actual TV performance seems to definitely live up to the hype. Colors look superb, contrast is excellent and highly varied and both rich darks and bright tones really stand out for their strength.
What we gotta respect about all these TVs is that they really pull out the stops for their price. All of the TVs feature HDR technology and they all also come with the full package of connectivity and content access features which are in fact comparable to those found in their more famous name-brand counterparts.
Story by 4k.com