Google Play Now Selling Movie Content in 4K UHD
Stephan Jukic – December 09, 2016
Now that Google has released a 4K ultra HD-capable Chromecast Ultra stick, it’s only logical that the giant company also move itself into selling 4K content as well. Thus it’s not much of a surprise that Google has now announced that 4K movies are available from the Google Play Store in the U.S and Canada to start.
The selection of titles isn’t too shabby either, with more than 125 of them right off the bat and more to come down the road.
4K movie content has in fact been slowly becoming available on Google Play for several weeks now but this latest announcement from Google about their new ultra HD titles is the formal 4K kickoff that makes the whole thing official.
Now in a bit of bad news for owners of some 4K TVs and other devices, Google has stated that all of the new titles are compressed via their own native VP9 4K video compression codec and while any title can be bought from almost any Android device or from the Play Movies site on the web, actual viewing of these new movies is possible only for consumers who own a 4K Chromecast Ultra stick, one of Sony’s 2015 or 2016 4K UHD TVs or a Xiaomi Mi Box 3.
Google is also giving way one free 4K UHD movie to buyers of the Chromecast Ultra for a limited time offer. This is a small enticement to get onboard with both technologies from the company but the selection of movies that are available for the offer consists of only “Ghostbusters” and Captain Philips” so it’s not exactly a deal to write home about, even though the Google offer does present an immediate chance to give 4K Google Play or your new Chromecast Ultra a spin on your 4K TV without the additional $20 cost of buying any typical UHD movie.
As for the selection of Google’s 4K UHD movie titles on the Play Store, well while we will be posting a larger list here on our Movies page, the current selection includes such titles as “Mission: Impossible: Rogue Nation,” “10 Cloverfield Lane,” “The 5th Element,” “The Amazing Spider-Man,” “Lucy,” “Everest,” “The Lego Movie” and “Batman vs. Superman.”. The full selection of over 125 movies will definitely grow into 2017.
Story by 4k.com